Digital explorers
The first fashion course in the world to embark on such a project.
Digital Fashion - The future of Ravensbourne.
For the first time ever, Ravensbourne University fashion and gaming students collaborate to chart a course for the future of fashion in the wake of Covid-19.
Behind the scenes
Marvelous Designer,
Using Marvelous Designer, ten final-year fashion design students from the class of 2020 realised their final collections as digital avatars, fully clothed and textured in each of their personal designs in less than six weeks. In conjunction with the gaming students, these avatars were animated and uploaded into a digitally-rendered gaming environment in which users can photograph each look from any angle, while exploring different lighting and atmospheric options.
In lieu of a traditional catwalk, this project gave students the opportunity to reinvent what fashion can be in an industry dealing with important issues such as sustainability, inclusivity and over-consumption; and consider how digital fashion can play a role within all of these.
View our Twitch channel
The Game
Gameplay tutorial: Check it out then download a version compatible to your computer below.
1) Choose your look: Pick from 14 unique designs by the Ravensbourne fashion class of 2020.
2) Adjust the angle: Explore the lighting options on location to art direct your shoot.
3) Take the shot: Capture your image on the game camera, ready for upload.
Download the game
Download the game
Meet the designers
Imogen Shields
Course: BA (Hons) Fashion
Specialist in: Adobe Photoshop Adobe Illustrator print/textiles design concept development
I make: Menswear
Solicitors office + fashion designer = obsession with the man in the suit
In the summer of 2018, I worked in a solicitor’s office – and ever since I have made the man the medium of my work. Obsessed by his daily rituals, his clothing and his characteristics. But I never questioned why?
Why do I document him, photograph him? Why did I dedicate my graduate collection to him?
So, I dedicated a project and academic writing to understanding my obsession.
I wear the suit, I have adjusted the suit, therefore I am no longer the representation of the suit; this makes me a higher power than the man in the suit.
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Konstantinos Kotronopoulos
Course: BA (Hons) Fashion
From the Crown to the Smoke to the Universe
Be a man! Someone has told you that at some point in your life. Maybe when you were younger. During a bad day, when you did the mistake to display any kind of emotion, or when you acted “less” manly than you should have. And there it was…the ‘MAN’ card. And from that moment, you knew, you had to be just like any other boy, you had to be part of the clan. But as the years went by, and life threw a lot of bad days in front of you, you realised something, being a man, the kind of man they wanted you to be, it’s neither realistic nor viable. And now you’re older, and wiser, at least I hope you are, you finally accepted your manhood. And, please don’t get me wrong, I don’t mean being straight or gay, no one gives a fuck about that anymore. I mean a human being, complex enough, not to be a stereotype. You have emotions, feelings, strengths, and weaknesses. You are kind and understanding, even though sometimes you’re running out of patience with their shit. But still, that’s OK. You are embracing both your masculine and feminine sides. You have the freedom to be the best version of yourself. You are who you are!
Regina Jiang
Course: BA (Hons) Fashion
Specialist in: Creative pattern cutting, textile development and CAD - design development
I make: Womenswear & Textiles
Cremaster cycle and femininity
Gender is raw material for artist Matthew Barney. The feminine and the masculine, or some combination thereof, become zones of articulation within the narrative of the films. They set the precedent for the outer boundary of signifiers, which culturally express the sexual differentiation between the biological male and female body.
The muse, Aimee Mullins, being both a model and an athlete with no legs challenges numerous categories and stereotypes for her sex. Her body, lean and reflecting the definition of ideal, is supported by glass prosthetics, which makes the seemingly fragile material appear solid. This is a powerful perversion of elegance and visual charm demonstrating potentiality and vigour.
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Del-Juan Brown
Course: BA (Hons) Fashion
Specialist in: Creative pattern cutting, Textile development and CAD - Design development
I make: Menswear
‘Take Flight’ encapsulates the embrace of Gen Z’s care free nature toward conformity and the sense of restraint that exists within many today. With the proliferation of hardware as well as software, individuals are carving paths in unknown territories and succeeding. The act of security and safety is an instinctive part of the human condition, this justified logic simultaneously hinders potential future prospects (good and bad). This outdated methodology of existence requires invigoration and radical shift in mind set, particularly for our “snow flake” generation. Young people are in more of a position to become their own person, with accessibility to learn independently or even collaborate with likeminded peers in these digital environments. In a time where uncertainty and doubts are ever so prevalent the desire to embrace that eruption within the brave few is more necessary than ever.
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Hannah Prince
Course: BA (Hons) Fashion
'I'm Skint is a collection that aims to navigate and physicalise the complexity of family dramas. Using the notorious scripture 'The Retum of The Prodigal Son', which narrates a wastefully extravagant son who returns home with empty pockets, wanting more, after previously inheriting halt of his fathers estate. As a very nostalgic collection references to our childhood and our vision of our parents are prolific throughout. To represent generational differences, the use of garment archetypes that have expired in the modem day are integral to the core of the collection. Asa member of Generation Z I have had the pleasure of growing up in a hugely progressive society. Accessibility to the fundamentals of life has never been a problem and with that I believe our consumerism as a generation is prodigal. Excessive amounts of fabric have been condensed into garments to visually represent modern day overconsumption in the hopes people will begin to take accountability and change their habits. This is a collection that addresses two of the biggest global problems right now mindfulness and waste.
Alexander Knight
Course: BA (Hons) Fashion
Specialist in: Draping
I make: Womenswear and Print
My graduate collection is named Marilyns and Madonnas, and is an exploration of Catholic imagery and iconography through the lens of 1970s pop art, focusing in particular on the work of Andy Warhol and Corita Kent, known as the pop art nun. I wanted to contrast the bold colours and playful graphics of pop art with the ornate textures and monastic silhouettes of Catholicism to create this heightened, psychedelic procession of idols and icons; Marilyns and Madonnas.
In light of the current COVID-19 crisis, an additional project was offered to us to create an outfit on a digital avatar as a replacement for the catwalk show, and I loved this process of digital design so much I created two outfits.
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Rhea Micallef Gavin
Course: BA (Hons) Fashion
Specialist in: Print, Textile Development, Adobe, Illustration, Pattern cutting.
I make: Fluid Menswear
“Maltese Farmboy dreams of 70’s Hollywood” is a unique story that depicts a youngMaltese ‘’man’’ dreaming of escaping Mediterranean culture with acidic and sun saturated lands to the Wes Anderson symmetrical glamour and freedom of 70sHollywood. A re-imagining of masculinity in response to today’s societal progression and what it means to be a non-conformist. Target Market is Generations Z’s Artistic youth. My aim is to produce a six outfit collection that is to bridge the gap between traditionalist methods such as painting, mono-printing, linocut, screen-printing and foiling with fashions’ digital print. Bringing new depth and more personal feel to a graduate collection. These methods encourage ‘’handmade’’ techniques which will also fight against fast fashion as they require more time and patience. Fabrications would include popularly ‘’Mediterranean’’ light linens, cottons and silks, farmers’ denim and cotton VS Hollywood’s Velvets. I aspire to develop into an effortless Mediterranean elegance meets the strange and beautiful.
Charlotte Richards
Course: BA (Hons) Fashion
Specialist in: Photoshop, Illustrator, Pattern Cutting, Research/Development, Textile design
I make: Menswear
Heightening the realms of masculinity and behavioural habits adopted from what we see as a young child growing up. The perception of constantly challenging our thoughts into what is reality by looking into our own personalities which are evolving into mistaken identities by society's illusory ideals. Taking this idea of being a collective group of members but each outfit creating a different perception of an individual as they split away from society. Normality is not normal; a progression of unknown events inspires my designs and concepts having been heavily influenced by print and textiles. Disconnected from the world to an obsolete polarity lacking motion of control through disjointed seams and distorted colour offering people to question my ideas of dynamic outcomes.
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Nim Tung Tang
Course: BA (Hons) Fashion
Specialist in: Photoshop, PremierePro, Creative Pattern Cutting.
I make: Womenswear
As a passionate recent fashion design graduate, I am looking for a position to both apply and challenge the skills I have developed over the years. With a view of my fashion design work as artistic expression more broadly, I have a penchant for hand- sketching and a creative, detail-oriented eye for concept development and pattern cutting. I am always looking to learn, improve and branch out, including into the realm of menswear.
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Sirinadda Mirin
Course: BA (Hons) Fashion
Specialist in: Concept Research and Development Creative pattern cutting Textiles Design Adobe Photoshop, InDesign, Illustrator
I make: Menswear
Throughout 3 years at University I have always explore the beauty of free shape and different way of putting shape on the body. The inspiration of free shapes came from the combination of my life that I used to have back in Thailand and the life I have now in the UK. I would say that my love of free shapes came from the modern buildings in the UK and the nature in Isan, my home region in Thailand. This takes me back to when I was 10 years old, before moving to the UK I lived close to the mountains away from the city, this allowed me to appreciate the organic shape of nature. The way I express my love of free shape is how I’ve adapted to two different worlds, bringing them together to create my own shapes that are unique to me.
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In the media
Business of Fashion, New York, Jan 2022
Lee Lapthorne, our Fashion programme director spoke to New York -based Journalist Marc Bain about launching a 'first-of-its-kind' digital technology course for fashion.
Forbes, July 2020
Love magazine, Jul 2020
WWD, Jul 2020
Italian Vogue, Jul 2020
10 Magazine, Jul 2020
Now Fashion, Jul 2020
Drapers Record, Jul 2020
Yahoo Life, Jul 2020
Next Divas, Jul 2020
15 Minute News, Jul 2020
Warta Saya, Jul 2020
Meet all our graduates
Catherine Rees
Specialist in: Adobe InDesign, Photoshop, Illustrator, Excel, Marketing
My final major project was Ikomata, an eco-friendly, trend-led sunglasses brand, that aims to reduce plastic contribution and provide trend-led alternatives. Ikomata was inspired by the lack of trend-led silhouettes from eco-friendly sunglasses brands. Primary and secondary research showed that consumers were looking for eco-friendly sunglasses that provided trend-led options. Ikomata offers 12 silhouettes with an average of 4 colour options, aimed to target all our consumers’ needs. We wanted Ikomata to deliver the best alternative sunglasses that will make our consumers look good and feel good.
By specialising in the marketing and communications pathway, Ikomata was the chance to expand my marketing knowledge and creatively experiment through the campaign photoshoot, website, and social media posts, along with revising a strong business plan. Creating a new, eco-friendly brand also allowed me to work freely with the branding, as well as designing the sunglasses.
Bradley Royer
Specialist in: Content Creation, Presenting, Brand Strategy, Business Strategy, Merchandising.
I make: Inclusive and fluid fashion that inspires, empowers and enriches the lives of our followers.
CALVIN KLEIN is brand that consumers have loved for more than five decades. Our unwavering commitment to unfiltered self-expression through freedom of speech, acceptance and inclusivity inspires people to push for something better in their everyday lives. Our iconic marketing campaigns and provocative brand position has indiscriminately empowered millions of people around the globe. With 97% brand recognition [You Gov (2020)], we are in prime position to capitalise on new market potentials and lead our consumers to unrivalled liberation and self-love.
CALVIN KLEIN CK613 is a new inclusive, drop based business that will leverage brand heat and mirrored consumer values to become our consumers most treasured and trusted brand. CK613 will take advantage of CALVIN KLEIN’s global recognition and raw power to propel our house of brands towards the next chapter of iconic fluid story telling and rare market success.
Angus Gaffney
Specialist in: Denim, workwear, CAD development, fabrics, InDesign, Adobe Illustrator, Supply chain
I created Citizen Clothing Co. a specialist work wear brand reproducing forgotten silhouettes from our military and service history. With our first season’s specialising in outerwear we aim to produce capsule collections of forgotten outerwear garments in the finest British and Japanese cloth. At Citizen Clothing Co. we want to change the way consumers shop in a conscious way to change their buying habits which will help our planet. Citizen Clothing Co. will be ‘seasonless’ and won’t adhere to S/S and A/W releases. By doing this we are trying to make consumers buy goods for a lifetime and not just a season. Apart from our denim which will come from Kurabo in Japan, all our fabric will be British and produced in the UK or originally from the UK. This conscious effort to shorten our supply chain will heavily reduce our carbon footprint and support our brilliant textile and manufacturing industry in the UK.
Charlotte Richards
Specialist in: Photoshop, Illustrator, Pattern Cutting, Research/Development, Textile design
I make: Menswear
Heightening the realms of masculinity and behavioural habits adopted from what we see as a young child growing up. The perception of constantly challenging our thoughts into what is reality by looking into our own personalities which are evolving into mistaken identities by society's illusory ideals. Taking this idea of being a collective group of members but each outfit creating a different perception of an individual as they split away from society. Normality is not normal; a progression of unknown events inspires my designs and concepts having been heavily influenced by print and textiles. Disconnected from the world to an obsolete polarity lacking motion of control through disjointed seams and distorted colour offering people to question my ideas of dynamic outcomes.
Bo Klaya
Specialist in: Adobe InDesign, Adobe Illustrator, Adobe Photoshop
My final major project focused on creating a modest sportswear line for Nike that merged aesthetics and function within modest activewear. Extensive primary and secondary research showed that women who choose to dress modestly find most specialist modest sportswear brands unfashionable. This is why the most popular choice is to layer regular sportswear items on top of one another. However, this is impractical. Nike Layer offers a new version of layering focused on attached layers like shorts or skirts on top of leggings. The line offers sportswear with more coverage such as long tops or jumpsuits. The project allowed me to learn a lot about product development and fabric compositions to create functional products made of moisture – wicking fabrics. I got to further develop my technical drawing skills by using Adobe Illustrator to visualize my sportswear designs.
Arun Ratnaraj
Specialist in: Illustration, Adobe creative studios, Fashion design, Concept research and development
I make: Womenswear Designer
I am a graduate of the fashion design BA at Ravensbourne University London. During my three years on the BA course, I have developed a key aesthetic that is inspired by the female form and the beauty of the natural silhouette. During my final collection I pushed these elements alongside the inspirational imagery of Helmut Newton’s photography to create a lineup that showcased female sexuality in a glamorous and contemporary way. As a very passionate illustrator I also strive to express the themes within my work throughout my illustrations which was also a significant aspect of creating my final collection. I am excited to see the industry adapt to the changing climates in all aspects and see how I as a designer can continue growing.
Anda Dumitriu
Specialist in: Excel, Adobe InDesign, Adobe Xd
My final major project consisted in a brand extension for ASOS. The idea was to create a personal styling service that would be accessible, affordable and provide outfits that the customer could preview and adjust before purchase. ASOS Styling is a subscription based service that was inspired by the lack of preview before purchase and affordable styling services. Extensive primary an secondary research showed that customers were looking for a professional opinion or for inspiration when shopping.
We wanted ASOS Styling to deliver to customers the best shopping experience accessible at their finger tips from the comfort of their home. ASOS Styling offers a fast persoanlisation process where our users can skip any information they are not comfortable giving and then a preview of the final outfit picked by our AI based on the preferences and occasion chosen by the user.
This project thought me how to dig deeper for the right information and further develop my analytical skills. It also allowed me to get a better understanding of the different marketing strategies available and how to use them.
Alexander Knight
Specialist in: Draping I Make: Womenswear and Print
My graduate collection is named Marilyns and Madonnas, and is an exploration of Catholic imagery and iconography through the lens of 1970s pop art, focusing in particular on the work of Andy Warhol and Corita Kent, known as the pop art nun. I wanted to contrast the bold colours and playful graphics of pop art with the ornate textures and monastic silhouettes of Catholicism to create this heightened, psychedelic procession of idols and icons; Marilyns and Madonnas.
In light of the current COVID-19 crisis, an additional project was offered to us to create an outfit on a digital avatar as a replacement for the catwalk show, and I loved this process of digital design so much I created two outfits.
Delia Popovici
Specialist in: Adobe InDesign, Photoshop, Illustrator
My final project consists of a new sportswear brand for women with curves. The idea was to encourage women no matter what stage they are in the fitness journey. You don’t need to be an athlete to wear HerCurvesFit, we have a solution for every body. Extensive primary and secondary research showed that 70% of women struggle to find clothes that fit well.
Every collection is inspired by fitness and women who take the emphasis of what her body is supposed to look like and how people perceive it and she shifts it to why she loves her body the way it is. Fused with style and technical product creates collections which are uniquely HerCurvesFit.
This project has taught me how to build a brand, as well as looking deeper into the consumers and finding the most affective ways to market the product.
Fatima Abu Bakar
Specialist in: Adobe Photoshop, Adobe Indesign, Adobe Illustrator
My Final major Project is a Online Marketplace app for selling any items. As I have sibling who are looking at online marketplaces to either buy or sell items, it became clear to me this would be a gap in the market for me to venture into. Rival was created to become a platform where young boys can either buy/sell items they want, the USP’s being a safe environment, low marketplace fee.
Rival aims to provide a service to young consumers willing to buy or sell any item they want.
Holly Brooks
Specialist in: Indesign, Marketing, Research, Consumer Analysis and Profiling, Trend Forecasting
My final major project, Mindful Wardrobe, is a brand extension of Monzo bank. Mindful Wardrobe is the first wardrobe management app to connect with a digital bank. It has been contrived to help users develop sustainable and fiscally responsible shopping habits. Heavily focused on sustainability, Mindful Wardrobe encourages users to only purchase new items if they are necessary. The app allows users to see a digitised version of their existing wardrobe, and it provides users with information about sustainability in fashion. As Mindful Wardrobe is linked with Monzo, it will allow users to set a monthly shopping budget that will link directly to their current bank balance.
With these features combined, users can have financial control and confidence over new purchases.
I care deeply about sustainable fashion and brands helping consumers to shop more carefully and sustainably. I would like to work for brands that care about the welfare of their workers, pay them fairly, as well as provide them with care outside of their job roles. I also support brands that donate to notable causes. I am also interested in how our mental health can affect our shopping habits. I am excited about innovations that will make the fashion industry a more inclusive space for all consumers.
Kristina Vorobjova
Specialist in: Indesign, Illustrator, Photoshop, Excel, Premiere Pro. Makeup, skincare. Marketing, Website design, SEO.
Metime is my final year new business proposal. It’s a clean skincare subscription box for everyone. The aim of the business is to turn a healthy, safe and effective skincare routine into an enjoyable product discovery experience. Metime customers take an extensive skin quiz which allows Metime skin specialists to personalise each box according to everyone’s skin needs. Clean skincare is becoming increasingly important with more people feeling concerned about what exactly are they putting on their skin and whether it’s safe or not.
Metime is primarly a sample discovery box, similar to the majority of the beauty boxes on the market. However, Metime differs itself by being a professional skincare guide as well and also working with clean skincare brands only and providing the right products for each consumer.
Spreading the idea of clean beauty, educating people about the science of skincare and delivering all that in a monthly skincare goodies discovery box. It’s time for Metime.
Laura Beattie
Specialist in: Adobe Suite, CAD design, Excel, Supply chain understanding, Critical Path understanding, Menswear
I Make: Menswear
My final major project was a size inclusive Menswear brand called Wall to Wall. Primary and secondary research showed me that the plus size and size inclusive menswear market at a premium level lacks consistency which opened a gap in the market for Wall to Wall.
Wall to Wall offers a size range of 1-9 which is equivalent to sizes XXS-XXXXL and has a strong focus of quality and fit within the garments. It was important when creating Wall to Wall to ensure that diversity runs throughout the brand and offers something for everyone.
For my final major project I focused on fashion buying and product development
Maria Drannikova
Specialist in: Menswear, Womenswear, CAD development, fabrics, InDesign, Adobe Illustrator, Supply chain, Excel.
Flex Fit is a start-up company that is targeted at millennial males who spend their time weight training and playing competitive sports. These men struggle to find a pair of trousers and jeans that fit them comfortably whilst being stylish. Flex Fit offers a range of trouser fits including straight and relaxed fit. Our trousers are made using a size guide that measures the waist, length and build. We bring a new level of comfort and style to millennial men who are passionate about sports and their appearance. Flex Fit is a brand that strives to help men feel stress free when picking trousers and to avoid constant disappointment. Our consumers are motivated individuals who believe they can succeed in anything they do. ‘Leave the flex to us’.
Olga Sukhikh
Specialist in: Adobe InDesign, Adobe Illustrator, Microsoft Excel, Microsoft PowerPoint, branding, marketing.
My Final Major Project was a jewellery brand proposal - ONATERI London. It is a luxury, fine jewellery brand that is inclusive, timeless and offers 100% product transparency. ONATERI London creates jewellery that makes a statement but does not overshadow owner’s personality and that is resilient to momentary fashion trends. The brand is committed to educate consumers about type and quality of materials used in its jewellery. Primary and secondary research revealed strong consumer need for high quality products, supported by the ability to personally assess the quality of the product and trace its origin. This project introduced me to different marketing strategies and solutions for communication with different consumer groups. It assisted me to improve my analytical skills and technical drawing skills (CAD). I have created a strong brand identity for this brand and have developed an in-depth understanding of a business budget and a media plan.
Polly Dodds
Specialist in: Excel, InDesign, Photoshop, Marketing and Branding
My FMP was a Luxury Online Sample Sale platform for multiple luxury brands at one time. From the many sample sales I have attended, it became obvious that they are busy and chaotic, constantly having to climb over clothing on the floor. Revo.co was created to abolish the stress of these ordinary sample sales, with the USP’s being a hassle free platform, Accessible to all consumers, and stocking multiple brands. The aim is to provide a seamless service for both consumers and brands, whilst re claiming longer lives for these luxury pieces.
For Revo.co, I concentrated on the marketing pathway. Focussing on marketing would allow revo.co to reach the right audience and really communicate with the consumers. Throughout the year, I really developed a strong brand identity for Revo.co, which will make really make it stand out. As well as this, I managed to create a media plan which will allow Revo.co to engage with the consumers.
Rachael Shodijo
Specialist in: Indesign, imovie, Photoshop, CAD design
I Make: Marketing, Branding, Logos, Videos
At Duni London our passion lies in providing excellent & quality service for women in a relaxed, classy yet supportive working environment, inclusive of leisure. Our aim is for women of all ages to reach their desired goals, but to also feel empowered through their mind, body & soul after a visit to our multi-purpose wellness centre. This concept will aim to reduce the time women visit these areas separately and increase their overall experience. We believe Duni London is a one stop destination with a classy, non-judgemental & safe zone for all. It aims to tackle the arising issues women face on a daily basis, by providing a space which leaves women feeling safe, empowered and full of confidence. Our concept store is one of a kind, catering to a wide range of services from a casual workout, relaxing pampering session or grabbing a bite on the go. Our aim is for women to leave feeling healthy, radiant & ready to conquer the world!
Rosie Lukeywood
Specialist in: InDesign, Visual Merchandising, Photoshop, SketchUp
For my final major project I decided to research the women's swimwear market, after not being able to find what I wanted myself. After initial research it seemed that other women felt the same and from this I created Suima Swimwear. Suima’s USP is to provide women with swimsuits that are not revealing and let women swim without the stress of body confidence issues.
During this project I was able to explore the growing passion I was developing for visual merchandising. During my development of Suima I was able to search for suitable properties, develop store lay plans, and send a supplier brief to a real props maker which gave me insight into the realities of fitting a store. Finally, I was able to design Suima’s store and fully visualise this in SketchUp.
Shira Holder
Specialist in: InDesign, Illustrator, CAD Designs
My final major project focused on creating a modest fashion brand that is inclusive of all types of women, regardless of why they choose to dress modestly. This idea stemmed from a personal need to find clothing that suits my personal modesty requirements but is also made both ethically and sustainably.
Ten products were designed for ELYASH’s Spring/Summer 2021 collection. This consists of dresses, skirts, trousers, jumpsuits and tops. Extensive primary research demonstrated that is no one way to define modest dressing, which is why length options for sleeves and hems are offered for each product style. Six colourful and original prints were designed using programs including Adobe Illustrator, Photoshop and Procreate.
During this project I was also able to experiment with creating cohesive branding, packaging design, sourcing sustainable fibres and calculating business costs.
Solina Choi
Specialist in: InDesign, Adobe Illustrator, Marketing, Womenswear, Bridal (dresses).
My final major project focused on creating a new concept of pre-wedding photography studio – Da:On. As there are hundreds of wedding photographers, wedding studios and bridal gown hire retailers in the UK, but they all offer separate services, my mission was to combine the service of designer wedding dress hire and pre-wedding photography to create a more convenient, beautiful and elegant experience for consumers in order for them to have a wonderful memory of their special moments. This idea has come from the existing prosperous market in South Korea as it is their culture for brides and grooms to have pre- wedding photography before their wedding. Primary and secondary research supported this idea as consumers pursue sustainable and economical products and services.
By specialising in the marketing and communications pathway, this project made me have more knowledge about marketing, branding and creating social platforms.
Meet our graduates
Temi Kuku
Specialist in: Adobe InDesign, Adobe Illustrator, MS office
I Make: Fashion Buying, Bridal, Womenswear, Resale, Luxury
The luxury resale bridal market is predicted to grow and with this comes, newer innovations to expand the market. Millennials are seeking less expensive wedding dresses and stylish ex brides are seeking a platform to sell their wedding dresses to recoup the cost. According to the Efficiency Body Warp, “an estimated £30bn worth of unworn clothing hangs in UK wardrobes”. For most ex brides, one of those items are their wedding dresses.
This proposal intends to fill the resale bridal gap in the market with the introduction of a London based luxury resale bridal store. The luxury bridal resale market offers ex brides the opportunity to sell their dresses and brides a platform to acquire designer dresses for a fraction of the original price. This innovation has greatly contributed to sustainable values in the fashion industry and redefined the luxury market.
Thomas Matthews
Specialist in: Adobe InDesign, Concept Creation, Brand Design
I Make: Concept Development
The Skincare market has become a multimillion-dollar industry influencing a huge variety of demographics from around the world, online and off. Both personal experiences and research influenced my FMP proposal which introduces a new organic and vegan e-commerce skincare brand, Sundy.
Sundy was created from the idea of waking up on a crisp Sunday morning with nothing to do but lounge around the house and binge watch Netflix. We wanted to create simple and natural products to emphasise that perfect Sunday mood. Our mission is to produce quality natural skincare products made in the UK, catering to the everyday person with a personal and authentic approach to business.
Yujia Zhang
Specialist in: Adobe InDesign, Illustrator, SketchUp, Marketing, Visual Merchandising
For my final major project, I decided to research the sustainable jewellery market and created the 3D printed jewellery brand, Blabla Lab. The brand aims to bring more sustainability awareness to the jewellery industry. The brand makes this possible by using recycled plastics to create 100% recyclable 3D printed jewellery, and offers circular upcycle services to customers who return old jewellery in exchange for a gift voucher. Two collections were launched for S/S 2021, this consists of earrings, hair accessories, and rings.
This project allowed me to learn a lot about visual merchandising, I was able to design Blabla Lab’s pop up store, develop in-store layout, and create supplier brief. I developed my SketchUp skills to visualize Blabla Lab’s store. During this project, I was also able to develop my technical drawing skills by using Illustrator to create product designs and branding elements.
Kalila Lickfold
Specialist in: InDesign, Illustrator, Branding.
I Make: Branded reports
I’m a branding specialist living in central London. I make research reports, design infographics and create branding guidelines packs. At the centre of every creative project I do is 2 things – heart and purpose. I only deliver work that is consistently diverse, inclusive and aims to do something for the community. My final major project ‘The Block Project’ is a creative agency for young minorities that can’t afford to go to University, or want guidance in their creative careers. I provide free short courses, mentoring and portfolio guidance for free. I believe in creating a platform for those who would otherwise rule off a creative career as ‘inaccessible’, or too expensive. A more diverse creative workforce will generate creative content that is naturally more inclusive, considered, and powerful.
Kiran Samra
Specialist in: Styling, Creative Direction, Adobe creative suite and Graphic Design
I Make: Imagery, magazines and films
Kiran Samra is an innovative young creative who has had heavy exposure to the fashion industry – within styling and magazine production. Moving to London at 18 allowed Kiran to explore all opportunities and set foot into the industry and so far, she has worked with the biggest stylists and editors in fashion and plans to continue this journey after graduation. Kiran’s final major project allowed her to explore her British Asian heritage as well as providing a platform for many women within these communities. This is something she would like to continue to delve into and bring a new element to fashion that avoids cliché and stereotypical outputs. With strong ambition and determination, she is ready to take on the creative industry.
Mila Embury
Specialist in: Art Direction, Journalism & InDesign
I Make: Fashion/Art Publications
Hi there! My name is Mila Embury and I am a Bristol based freelance creative, specialising in art direction, journalism and graphic design. I have a keen interest in the fashion and arts publications sector and a strong eye for visual communication. I am skilled within multi-media disciplines including art direction and journalism. My key interests include visiting art and fashion exhibitions and browsing artists book and publication shops.
Olivia Verdier
Specialist in: Marketing, Branding, Creative Direction, Photography, Illustration.
I Make: Illustrations, Creative concepts, Social Media content, Websites.
Olivia is a French-English bilingual freelancer, based in London. Growing up in the South West of France, with a father who owned a small advertising company, Olivia spent her school holidays in the atelier – an experience that encouraged her creativity.
Moving to London at age 16, she was soon immersed in Art and Fashion, and completed a BTEC diploma in Art and Design. Currently finishing a BA Hons degree in Fashion Promotion at Ravensbourne, she has acquired many skills and is now applying them in a professional setting – ready to pursue her career in the Fashion and Design industry.
Sunniegh Baker
Fashion Design (BA)
Specialist in: Photoshop, Research and Design, Pattern Cutting, Concept Design.
I Make: womenswear
I am a 2020 fashion design graduate with a contemporary eye for detail. I love combining opposing themes to create something new. I have a strong interest in streetwear and urban style. I am strongly interested in research and development. Digital design is also something that I am passionate about and with this time filled with uncertainty I would like to learn more and explore how the fashion industry is going to evolve.
Sirinadda Mirin
Fashion Design (BA)
Specialist in: Concept Research and Development Creative pattern cutting Textiles Design Adobe Photoshop, InDesign, Illustrator
I Make: Menswear
Throughout 3 years at University I have always explored the beauty of free shape and different ways of putting shape on the body. The inspiration of free shapes came from the combination of my life that I used to have back in Thailand and the life I have now in the UK. I would say that my love of free shapes came from the modern buildings in the UK and nature in Isan, my home region in Thailand. This takes me back to when I was 10 years old, before moving to the UK I lived close to the mountains away from the city, this allowed me to appreciate the organic shape of nature. The way I express my love of free shape is how I’ve adapted to two different worlds, bringing them together to create my own shapes that are unique to me.
Shivani Gohil
Fashion Design (BA)
Specialist in: Concept Research and Development Print & Textiles Adobe software(Photoshop, Illustrator, In-Design) 3D Design.
I Make: Womenswear and Print/Textiles
I am a BA Fashion design graduate from Ravensbourne University London. Throughout my degree I have specialised in Womenswear and developed my personal aesthetic inspired by the elegance of the female form. The key concepts I feel most enhance my aesthetic and sense of design are the focus through culture, art, structure and unusual form. With an eye for detail and exciting new texture, I enjoy transforming observational matters into a print or textile, bringing individuality to each collection is what I admire. Blurring the line between day and evening wear is a common theme throughout my designs. I have honed the skill of effortless draping, creating shapes that are bold yet holds the beauty of a woman’s figure. My final collection ‘Fusion’, portrays myself as a designer coming from a British Asian background, exploring the detail of the sari drape to the extensive shape of the British ballgown ‘fused’ together with traditional sweets and contemporary art.
Rhea Micallef Gavin
Fashion Design (BA)
Specialist in: Print, Textile Development, Adobe, Illustration, Pattern cutting.
I Make: Fluid Menswear
“Maltese Farmboy dreams of 70’s Hollywood” is a unique story that depicts a young Maltese ‘’man’’ dreaming of escaping Mediterranean culture with acidic and sun saturated lands to the Wes Anderson symmetrical glamour and freedom of 70s Hollywood. A re-imagining of masculinity in response to today’s societal progression and what it means to be a non-conformist. Target Market is Generations Z’s Artistic youth. My aim is to produce a six outfit collection that is to bridge the gap between traditionalist methods such as painting, mono-printing, linocut, screen-printing and foiling with fashions’ digital print. Bringing new depth and more personal feel to a graduate collection. These methods encourage ‘’handmade’’ techniques which will also fight against fast fashion as they require more time and patience. Fabrications would include popularly ‘’Mediterranean’’ light linens, cottons and silks, farmers’ denim and cotton VS Hollywood’s Velvets. I aspire to develop into an effortless Mediterranean elegance meets the strange and beautiful.
Regina Jiang
Fashion Design (BA)
Specialist in: Creative pattern cutting, textile development and CAD - design development
I Make: Womenswear & Textiles
Cremaster Cycle and femmininity
Gender is raw material for artist Matthew Barney. The feminine and the masculine, or some combination thereof, become zones of articulation within the narrative of the films. They set the precedent for the outer boundary of signifiers, which culturally express the sexual differentiation between the biological male and female body.
The muse, Aimee Mullins, being both a model and an athlete with no legs challenges numerous categories and stereotypes for her sex. Her body, lean and reflecting the definition of ideal, is supported by glass prosthetics, which makes the seemingly fragile material appear solid. This is a powerful perversion of elegance and visual charm demonstrating potentiality and vigour.
Nim Tung Tang
Fashion Design (BA)
Specialist in: Photoshop, PremierePro, Creative Pattern Cutting.
I Make: Womenswear
As a passionate recent fashion design graduate, I am looking for a position to both apply and challenge the skills I have developed over the years. With a view of my fashion design work as artistic expression more broadly, I have a penchant for hand- sketching and a creative, detail-oriented eye for concept development and pattern cutting. I am always looking to learn, improve and branch out, including into the realm of menswear.
Nanayaa Ntiri-Akuffo
Fashion Design (BA)
Specialist in: Concept Research & Development Print & Textile Design Adobe Photoshop Adobe Illustrator Creative Pattern Cutting.
I Make: Womenswear & Textiles
Across my 3 years at Ravensbourne I have specialised in Womenswear and formed a strong focus on the development of textiles through print, knit and fabric manipulation techniques. The way in which I work is very tactile, and I enjoy the endless possibilities of experimenting with different processes and techniques to create texture in innovative ways. With print and textiles being essential to my work, I often experiment with how these can assist in developing silhouettes. I hope to further my knowledge in creating custom textiles, as I perceive choice of fabrication to be essential in portraying the narrative of a concept. Through romantic blossoming silhouettes combined with textiles inspired by organic earthy textures, my final collection ‘Garden Pleasures’, explores how the heart of a woman and the heart of a flower both exposed and protected, bloom as one.
Lili Eastell-Adams
Fashion Design (BA)
Specialist in: Photoshop, Print Design, Costume, Colour Development, Creative Pattern Cutting.
I Make: Womenswear, Childrenswear and Accessories
My design identity is shown as being colourful and vibrant with a flamboyant and dynamic design. I like to experiment with textiles and print design placement within my work to deliver contemporary and visually stimulating garments.
I have a keen focus on being an ethical and sustainable designer with use of upcycled materials and reusing off cuts to make smaller items/ accessories and for the smaller more detailed areas of garments.
I have a natural ability to hand draw designs and am a creative pattern cutter with an exceptional attention for detail; this can be seen in my print design, cutting work and embroidery.
I am technically skilled in transferring paper based designs onto Adobe photoshop/Illustrator to create a professional finish to my work.
I would like my career to progress into either costume design for film and theatre or by working for a sustainable brand.
Jessica Crosby
Fashion Design (BA)
Specialist in: Photoshop, Creative Pattern Cutting, Garment manufacturing, Concept Research, Fashion Illustration
I Make: Womenswear
Exploring the trend within the early 1960s, course cram, where students all over America tried to cram as many students as possible into small area such as telephone boxes and vintage VW Beatles. This gave me the aspect of items and personality busting the seams trying to fit into a small space. Interrogating the attitude and aesthetic of the roller coaster of transitioning from teenage years into adulthood, specifically exploring the contrast between the life of Paddy and Liam, a photography documentary series by Perry Ogden based in one of Ireland’s remote Traveller communities combined with the traditional prep school rich kid and school girls. Looking at young people coming of age in such different ways will transpire a subtle contrast in my clothing design and styling. Creating womenswear ready to wear clothing that encompasses my ethos and aesthetic.
Imogen Shields
Fashion Design (BA)
Specialist in: Adobe Photoshop Adobe Illustrator Print/textiles design Concept development
I Make: Menswear
Solicitors office + fashion designer = obsession with the man in the suit
In the summer of 2018, i worked in a solicitor’s office – and ever since i have made the man the medium of my work. Obsessed by his daily rituals, his clothing and his characteristics. But I never questioned why?
Why do I document him, photograph him? Why did I dedicate my graduate collection to him?
So, I dedicated a project and academic writing to understanding my obsession.
I wear the suit, I have adjusted the suit, therefore I am no longer the representation of the suit; this makes me a higher power then the man in the suit.
Hannah Prince
Fashion Design (BA)
'I'm Skint is a collection that aims to navigate and physicalise the complexity of family dramas. Using the notorious scripture 'The Retum of The Prodigal Son', which narrates a wastefully extravagant son who returns home with empty pockets, wanting more, after previously inheriting halt of his fathers estate. As a very nostalgic collection references to our childhood and our vision of our parents are prolific throughout. To represent generational differences, the use of garment archetypes that have expired in the modem day are integral to the core of the collection. Asa member of Generation Z I have had the pleasure of growing up in a hugely progressive society. Accessibility to the fundamentals of life has never been a problem and with that I believe our consumerism as a generation is prodigal. Excessive amounts of fabric have been condensed into garments to visually represent modern day overconsumption in the hopes people will begin to take accountability and change their habits. This is a collection that addresses two of the biggest global problems right now mindfulness and waste.
Meet graduates
Emily Kirby
Fashion Design (BA)
Specialist in: Creative Pattern Cutting, Textiles Design, Illustration, Adobe Programmes, Print Design
I Make: Womenswear
My project was inspired by the 1991 installation by Annette Messager called ‘historie des robes’. From this I also looked into ‘Womanhouse’, the installation created by Judy Chicago and Miriam Schapiro in the early 1970s in which they showcased the work of feminist artists and gave women a space to share their experiences through performance art. With my collection I wanted to explore what femininity is to me. Using a mixture of old and new fabrics, as well as knit and screen printing, I wanted to capture the female form from a different perspective, each look telling its own story.
Del-Juan Brown
Fashion Design (BA)
Specialist in: Creative pattern cutting, textile development and CAD - design development
I Make: Menswear
‘Take Flight’ encapsulates the embrace of Gen Z’s care free nature toward conformity and the sense of restraint that exists within many today. With the proliferation of hardware as well as software, individuals are carving paths in unknown territories and succeeding. The act of security and safety is an instinctive part of the human condition, this justified logic simultaneously hinders potential future prospects (good and bad). This outdated methodology of existence requires invigoration and radical shift in mind set, particularly for our “snow flake” generation. Young people are in more of a position to become their own person, with accessibility to learn independently or even collaborate with likeminded peers in these digital environments. In a time where uncertainty and doubts are ever so prevalent the desire to embrace that eruption within the brave few is more necessary than ever.
Davina Amajor
Fashion Design (BA)
Specialist in: Creative pattern cutting, 3D design development, CAD development, Adobe, Textiles Design
I Make: Menswear
Organs play essential roles in the human body, fabrics when assembled together can have many beneficial uses without being wasted. Within my final collection, I decided to create multi-functional garments through manipulating the simplicity of their initial form and silhouette. Inspired by the Kashmiris’ lifestyle of storing possessions and modern market stools, the use of rice bags and woven plastics drove me in the direction of regenerating something from being disposable to long-lasting. The attitude of my collection grew to be re-wearing clothes in unique ways but not being afraid to be seen in the same fabrics. The aim of my project was to embody the different ways garments appear when its materials are being utilised in different combinations.
Umeyma Chentouf
Fashion Design
Specialist in: Print and textiles
I Make: Womenswear designer
Sabali first collected call ''Alkowa'' which means empowerment in the Arabic language, this term is reflecting the message of the collection, which as a Designer wanted to empower females in general especially in the Arab world. This will take place in the tailoring, prints represented in a contemporary way showing the handcraft of this coulture which has been done by females in the entire history.
Claudia Bickers
Fashion Buying & Brand Management (BA)
Specialist in: Adobe InDesign, Photoshop, Excel, Illustrator, Power point, supply chain, sustainability
My final major project was Olive Index, a research and educational platform, which defines what sustainability means within the fashion industry. The company aimed to generate clarity through presenting examples of ethical and sustainable practices.
The company did this by this by curating report style information and bring in industry experts where needed. This valuable information was specifically aimed at helping small companies, where the gap in the market was identified. The site was separated into categories, environmental, ethical, fabrication, manufacturing and traceability. The information aimed to focus on impacts but also solutions for smaller companies.
Throughout the development of the concept, the brand identity was born. Marketing plan for the company was built upon consumer and competitor research, to establish a successful schematic and media plan for the launch. This project elevated my overall knowledge of sustainability, marketing and my branding skills.
Cherona Brown
Fashion Buying & Brand Management (BA)
Specialist in: Photoshop, InDesign, Illustrator, Visual Merchandising
For my final major project, I decided to create a new shopping section in Selfridges, which was a unisex streetwear concept store called ‘Wear Collection’. This brand was inspired by the issues seen within women, like me, wanting to wear masculine urban products. The main objective was to blur the line between feminine and masculine streetwear and provide 20 unisex popular urban brands for the consumers to choose from.
During this project, I mainly focused on the visual merchandising of Wear Collection and became more passionate through the development of my store. I looked into making floor plans whilst mapping out customer journeys; visualising VM windows and perfecting the store’s look through 3D programmes.
Bethany Field digital explorer
Specialist in: Photoshop, InDesign, Branding, Creative Direction & Photography
I Make: Graphic Designs, Social Media Content, Websites, Magazine Layouts, Illustrations & Photography
Hello, I'm an Essex/London based freelancer who focuses on graphic design, illustration and photography. My interest in the diversity of the fashion industry has led me to graduate from the vastly digital course of Fashion Promotion at Ravensbourne. Ambitiously trying to break the realm of the fashion industry, my motivated and innovative persona thrives as I work on projects that allow me to express myself, but also experience something new. This course has already encouraged me to work within the industry as I've interned for two fashion brands: Sundays London and Voir Fashion Magazine. These experiences broke me out of my comfort zone as I worked with industry figures, focused on the brands' social media and kept their feed up-to-date whilst creating content for their Instagrams and websites. I've gained skills including the Adobe Suite, professionalism and communication which illustrates my enthusiasm to start my career!
Emma Smuskovica
Specialist in: Photoshop, InDesign, marketing
I Make: Marketing reports, Layout designs
A fashion promotion student living in London, originally from Latvia. A positive and open-minded person who loves to communicate with different people from all over the world. I am a very fast learner and have strong technology skills. Focusing on graphic design, social media and advertising.
Experience in social media and graphic design have taught me to adapt my work to a customer however keeping it unique with a personal touch.
I have also an experience of working in a high pace environment where I have learned to be organised and do my job fast and qualitatively.
Erika Hanson
Specialist in: Creative Direction, Marketing, Branding
I Make: Fashion Magazines
Erika Hanson is a London/Gibraltar-based creative who recently completed an undergraduate degree in Fashion Promotion. She primarily practices a fashion direction approach and is keen to use her key skills to work towards her career goal of owning her own company one day. She is interested in exploring the shifts that the digital world has brought into the fashion medium and its importance in driving fashion forwards into the future. After gaining experience at Condé Nast, ELLE, Stella McCartney and others, she decided to take the fashion publication route and founded Miuse, a fashion magazine for the contemporary woman, in February 2019 and released its first print issue in May 2020.
Maria Komarova
Specialist in: Photoshop, glitch art, glitch video
I Make: Photography, Digital art and paintings
I am Maria Komarova, a multidisciplinary creative from Russia based in London. I have studied at International School of Creative Arts and graduated from Ravensbourne University in London. Starting my professional career in 2015, I specialise in Fashion Communication and Promotion, Digital Graphics, and Glitch Art. With high proficiency at Graphic Design, Photography, Videography, and Painting I design and deliver an interactive experience for brands.
Victoria Eugenia Medina Sanz
Specialist in: photography, editing, creative direction, styling and journalism.
Spanish-born artist currently based in London. Has been passionate about fashion and the world of arts throughout her whole journey following her life motto, “Do it for the love of art”. Victoria Medina is currently a last year Fashion Promotion student at Ravensbourne University London. As she continues building her exit portfolio and website, also known as Fashion Aesthetics. Place where it reflects all her previous work, collaborations and projects. She demonstrates her gaining skills such as photography, editing, curation, and journalism. It can be seen that the content is defined by a clean, modern style yet colorful and eye-catching, showing a fiery red as the main pantone colour in contrast with black and white. As she closes a cycle, she is getting ready to start a new beginning and face the challenges of the new world with the mission of bringing joy and happiness with the power of love.
Brigita Varkaviciute
Fashion Buying & Brand Management (BA)
Specialist at: InDesign, Marketing, Beginner at XD
My Final Major Project focuses on the educational app market. It is mostly catered for fashion students, entrepreneurs’, young brands or brands that need a freshen up. This app will be a digital extension for an already well-known book publisher Fashionary. It is a quite new concept and approach for the company in such a market.
I'm also a very strong believer on sustainability and eco-friendly industry. That's why I focus my dissertation about "Overconsumption in the fashion industry – How to change that?". In it I analyse the production of garments and tried to find a more adequate and moral solution in the industry. I am also very interested in production process itself, for that I chose to attend my internship at garment making factory in Lithuania called "Utenos Trikotazas".