Concept and creative process
Titles for a series offering a behind-the-scenes look at Sheffield United football club's fight for promotion to Division One, following the drama as it unfolded in the boardroom, on the terraces and on the pitch. A cel animated sequence of the team in action mixed to stock reaction shots of the fans, with the famous red and white striped shirt overlaid. At the end of a further animated sequence of play, a freeze frame formed a background for the main title, before panning to a similar freeze frame for the episode title. This shot mixed through to the live action scene from which it had been drawn, thereby creating a smooth transition into the programme.