Concept and creative process
Opening titles for ‘Think of a Number’, a light-hearted exploration of numbers and science for children, presented by Johnny Ball. The title sequence demonstrated in a montage of back-lit and top-lit artwork with cel overlays that the numbers 0-9 are everywhere you look, even in Johnny Ball’s surname. The artwork was filmed on a rostrum camera, cutting to a chromakey colour background of the ad infinitum multiplication of the number 11, creating a seamless transition to the studio.