Concept and creative process
Opening titles for a chat show in which Jeremy Clarkson and guests sounded off on subjects other than cars. It was an entertainment show focussing on comedy, whose guests came from the worlds of politics, music and television. The opening titles made much use of Clarkson’s expressive body language to convey the personality of the man in a nicely edited montage in sync to the title track, with some of his pet subjects for a rant appearing as icons on the periphery of the main image.